HataMatata

HataMatata is built on Laravel (REST API backend) with a Vue.js single-page application frontend that uses server-side rendering for SEO. PostgreSQL with PostGIS handles geospatial queries for map-based property search, and Redis provides hot data caching and session management. Asynchronous queues handle image processing, notification delivery, and data synchronization with external listing sources across 18 countries.

Aggregating property listings from local agencies and private owners across 18 countries with different data formats, languages, and listing standards was the core challenge. Building an intelligent geo-search with map marker clustering, polygon area drawing, and relevant sorting across 20,000+ listings required deep PostGIS optimization. Implementing multilingual support — not just Russian and English but also local languages — while maintaining a consistent user experience and SEO performance across all locales added significant frontend and content management complexity.

The initial platform covering 5 countries with core search, listing management, and user accounts launched in approximately 6 months. Geographic expansion to 18 countries happened incrementally over the following 12 months, with each new region requiring integration of local data sources and localization. The built-in messaging system and property verification features were added in subsequent releases.

The platform serves users across 18 countries with a catalog of over 20,000 property listings. The system handles growing traffic reliably and continues to scale as geographic coverage expands. The intelligent search with autocomplete and faceted filtering delivers relevant results in sub-second response times, and the verification system has significantly improved listing quality and user trust on the platform.

Yes. The HataMatata architecture was designed specifically for multi-country operation — adding new regions involves configuring local data source integrations, setting up currency and measurement unit conversions, and localizing the interface. We can adapt the platform for specific property types (luxury, student housing, vacation rentals) or different geographic focuses. The modular backend makes it straightforward to add new features like mortgage calculators, virtual tours, or agent matching.